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Burberry ad allows customers to star

1 December 2015 - Janet Bird

Burberry ad allows customers to star

Fancy starring alongside the likes of Romeo Beckham, Elton John and Naomi Campbell in a magical Christmas advert? Well, luxury goods brand Burberry could make your dream come true.

Burberry has teamed up with Google and some very snazzy technology to allow customers to star in their own Billy Elliott themed advert.

The 'Burberry Booth' in the brand's Regent Street store uses Google's real-time video stitching technology to incorporate customers into the star-studded advert. And they can even have a copy to look at and share on Youtube!

Since going live on November 3, the Burberry Booth's personalised adverts have helped Burberry generate 23 million online views globally.


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