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Message for a bottle - Naked Wines launch SMS wine ordering service

24 August 2015 - Janet Bird

Message for a bottle - Naked Wines launch SMS wine ordering service

Customers are being offered the chance to message for a bottle with the launch of a new service from Naked Wines.

The 'Text for Wine' service is the first of its kind and enables Naked Wine members to order a case, or cases of wine, by sending a simple SMS.

Naked Wine, which was bought by Majestic Wine earlier this year for 70 million, currently has 150,000 members in the UK who each pay a monthly fee of 20. The 'Text for Wine' service is open to all members and, if it is successful, will be expanded to Naked Wine's Australian and American operations.


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