15 January 2018 - Janet Bird
Brits shrugged off their economic worries to spend, spend, spend on groceries this Christmas, according to new data.
The latest UK grocery market share figures released by Kantar Worldpanel showed the average household spend was a record-breaking £1,054 in the final three months of 2017.
Overall supermarket spend was up 3.8 percent compared to the same period in 2016, with shoppers parting with an extra £1 billion this year compared to last.
On December 22 alone, Brits spent a jaw dropping £747 million, making the Friday before Christmas the busiest shopping day ever recorded.
Tesco had plenty to celebrate, out performing its Big Four rivals over the crucial festive trading period.
Tesco saw sales rise 3.1 percent during the three month period ending December 31, ahead of Asda (up 2.2 percent), Morrisons (2.1 percent increase) and Sainsbury's (two percent rise).
Outside of the so-called Big Four, sales at Waitrose were up 2.3 percent, while Iceland saw a 2.9 percent rise. Perhaps unsurprisingly, Aldi and Lidl saw the largest increase in sales, both recording rises of 16.8 percent.
The only grocer to post a fall in sales was the Co-Op, with a 0.2 percent drop.