14 May 2018 - Janet Bird
The Co-op is taking its drive to tackle plastic pollution in our oceans to UK festival goers this summer.
The grocer will roll out reverse vending machines at six festivals, giving revellers the chance to return plastic bottles brought from Co-op pop up stores around the sites, which will have had a compulsory deposit added to the price. They will be given vouchers in return which can be spent in stores on site.
The bottles which are returned at the festivals - Download, Latitude, Leicestershire, Leeds, Reading and Suffolk - will be recycled to create Co-op own brand bottled water.
The Co-op and Iceland were the first retailers to sign up to the Government's bottle deposit return scheme, which was announced in March.
The UK's festivals are also keen to do their bit to reduce plastic pollution, with 60 promising to ban the use of plastic straws and others pledging to prohibit all single use plastics by 2021.